Virtual roundtable: Insights into Brazil

Spotlight on one of the world’s largest social media markets

As South America’s only Portuguese speaking nation, Brazil retains a unique identity on the continent. Known around the world for its exciting football and colourful carnival, it is also one of the largest consumers of social media and a country of great disparities and polarisation. Hear from our panel on their experience and knowledge of the marketplace and what global brands can learn from their local counterparts.

With thanks to our great panel of experts:

• Carolina Silvestre, Global Manager of Insights & Market Intelligence at Avon
• Vânia Lourenço, Brand strategist and cultural expert
• Constance Malleret, Editor and Brazil country expert at LatinNews
• Bruno Barreto Lino, Creative and Cultural Strategy Advisor at Aurora 3
• Roberto Doring, Minister-Counsellor, Deputy Heads of Mission of the Embassy of Brazil to the UK

Watch the replay

A video recording of the roundtable is also available if you missed out